This Privacy Policy describes how Well Covered Window Wells, Inc. (“Company,” “we,” “us,” or “our”) collects, uses, discloses, and protects information when you visit https://wellcovered.com and any related websites, landing pages, forms, or digital services that link to this Privacy Policy (collectively, the “Site”).
This Privacy Policy also explains the privacy choices and rights that may be available to you.
By using the Site, you agree to the collection and use of information as described in this Privacy Policy.
Information Collected
The Company may collect the following categories of information:
- Information you provide directly. This may include your name, email address, phone number, mailing address, service address, and any other information you submit through forms, chat tools, estimate requests, appointment requests, or other communications.
- Information collected automatically. This may include your IP address, browser type, device information, operating system, referral URLs, pages viewed, time spent on pages, clicks, approximate location information, and other activity on the Site.
- Marketing and analytics information. The Company may use cookies, pixels, tags, session-replay tools, analytics tools, and similar technologies to understand website usage, improve campaigns, measure performance, and personalize advertising.
- Household or profile-based marketing data. The Company may receive commercially available demographic, household, consumer-profile, and identity-resolution data from marketing, analytics, and data-service providers.
How Information Is Used
The Company may use information to:
- Provide requested window well cover services, estimates, scheduling, and customer support.
- Respond to inquiries and communicate with you.
- Operate, maintain, secure, and improve the Site.
- Measure marketing performance and understand website visitor behavior.
- Create and use audience segments for advertising and customer engagement.
- Detect, prevent, and address fraud, security issues, or misuse.
- Comply with legal obligations and enforce agreements.
Tracking Technologies
The Site may use cookies, pixels, tags, and similar technologies, including analytics and advertising tools such as Google Analytics and other comparable technologies used to understand website activity and improve marketing performance.
These technologies may collect information about your browser, device, pages visited, time spent on the Site, links clicked, and interactions with advertisements or forms.
Depending on applicable law and your location, some uses of these technologies may be treated as sales, sharing, targeted advertising, or profiling activities and may require notice, consent, or an opt-out mechanism.
HomePros Site-ID Disclosure
The Company may use HomePros Site-ID and the HomePros Site-ID Pixel as part of its marketing and audience-measurement activities. HomePros Site-ID is designed to function similarly to commonly used website marketing technologies and may use commercially available data and identity-resolution technology intended to support compliance with applicable privacy standards.
HomePros Site-ID may be used for legitimate advertising, customer engagement, attribution, analytics, and audience-targeting purposes. Based on information provided by HomePros, the technology is intended to focus on general household and consumer-profile insights and is not intended to collect sensitive personal information such as financial account details, medical records, or biometric data.
Consumer data collected through the HomePros Site-ID Pixel must not be resold by the Company. If the Company’s agreement with HomePros ends, consumer data collected through the HomePros Site-ID Pixel will be deleted within 30 days following termination, subject to applicable legal-retention requirements.
Sources of Information
The Company may collect personal information from the following sources:
- Directly from you when you submit forms or communicate with the Company.
- Automatically from your browser or device when you use the Site.
- From advertising, analytics, customer relationship management, call-tracking, and lead-management vendors.
- From commercially available data providers, identity-resolution providers, and public or widely available sources where permitted by law.
How Information Is Shared
The Company may disclose information to:
- Service providers and contractors that help operate the Site, host data, provide analytics, run advertising campaigns, manage leads, process communications, or support business operations.
- Advertising and marketing partners that help measure campaign effectiveness, build audiences, and deliver relevant advertising.
- Professional advisors, legal authorities, or other parties when necessary to comply with the law, protect rights, investigate fraud, or complete a business transaction.
The Company does not sell personal information for money. However, some data sharing involving cookies, pixels, advertising technology, analytics providers, or audience-building tools may be considered a “sale,” “sharing,” or “targeted advertising” under certain state privacy laws.
Consumer Privacy Rights
Depending on your state of residence and applicable law, you may have the right to:
- Know the categories of personal information collected about you, the sources of that information, the business purposes for collection, and the categories of third parties to whom it is disclosed.
- Request access to specific pieces of personal information, subject to applicable exceptions.
- Request deletion of personal information, subject to legal and operational exceptions.
- Request correction of inaccurate personal information, where applicable.
- Opt out of the sale or sharing of personal information and, in some states, opt out of targeted advertising or certain profiling activities.
- Limit the use or disclosure of sensitive personal information where required by applicable law.
- Receive equal service and nondiscriminatory treatment for exercising your privacy rights.
The specific privacy rights available to you depend on your state of residence and applicable law. Where a state privacy law grants you these rights, the Company will honor them as required by that law.
How to Exercise Your Rights
To submit a privacy request, contact the Company using one of the following methods:
- Email: info@wellcovered.com
- Phone: (630) 792-0069
- Web Form: https://wellcovered.com/contact
- Mailing Address: 260 Cortland Ave, Ste 10, Lombard, IL 60148
If required by applicable law, the Site will provide a clear and accessible opt-out mechanism, such as a “Do Not Sell or Share My Personal Information” link, consent banner, preference center, or another legally recognized method.
Where required, the Company will also honor valid browser-based privacy signals, such as Global Privacy Control, for applicable opt-out requests.
The Company may need to verify your identity before responding to certain requests. Authorized agents may submit requests on behalf of consumers where permitted by law, subject to verification and documentation requirements.
Retention
The Company retains personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.
Consumer data collected through the HomePros Site-ID Pixel will be deleted within 30 days after the termination of services with HomePros unless a longer retention period is required by law.
Third-Party Websites and Services
The Site may contain links to third-party websites or integrate third-party tools. The Company is not responsible for the privacy practices of third parties. Users should review the privacy policies of those third parties before providing personal information.
Data Security
The Company uses reasonable administrative, technical, and physical safeguards designed to protect personal information.
However, no method of transmission over the internet or electronic storage is completely secure, and absolute security cannot be guaranteed.
Children’s Privacy
The Site is not directed to children under the age of 13, and the Company does not knowingly collect personal information from children under 13 through the Site.
If the Company learns that it has collected personal information from a child in violation of applicable law, it will take appropriate steps to delete that information.
Changes to This Privacy Policy
The Company may update this Privacy Policy periodically. Updated versions will be posted on this page with a revised Effective Date.
Contact Information
Questions about this Privacy Policy or the Company’s privacy practices may be directed to:
Well Covered Window Wells, Inc.
260 Cortland Ave, Ste 10
Lombard, IL 60148
Email: info@wellcovered.com
Phone: (630) 792-0069